According to Deloitte, 71% of customers prefer to purchase furniture from companies that allow them to customize products.

These numbers are enough to validate the growing trend of product personalization in the furniture industry.

Product Personalization is not just a luxury anymore, it’s an expectation!

Before we get into the details, I have researched a few brands that ethically embrace customization in the Furniture Manufacturing industry.

Art Millwork in NYC is aimed at transforming spaces into unique places, offering their customer to custom-build everything from custom cabinets and wardrobes to stylish countertops and luxurious premade bathroom vanities.

They say, and I quote, that custom millwork is our high priority. In today’s luxury home design and construction, we understand that no two spaces should be the same.

Another example of Caramel Studio from Paris— award-winning Furniture and cart designers, aims at offering unique and custom furniture pieces, blending functionality with aesthetics.

They have been featured in Architectural Digest and many other renowned magazines due to their strong belief in customization and creating a space that is unique to their customers.

All in all, for furniture manufacturers, jumping on the personalization train comes with its fair share of perks:

• Enhanced Customer Satisfaction: Tailored products, higher satisfaction.
• Increased Loyalty: Stronger relationships, repeat business.
• Higher Profit Margins: Premium pricing, perceived value.
• Reduced Returns: Fewer returns, accurate fulfillment.
• Improved Customer Experience: Interactive, engaging shopping.
• Competitive Advantage: Differentiation, niche market appeal.
• Optimized Inventory: On-demand production, reduced waste.

Use Case: Odoo CPQ for Furniture Product Personalization

If you are using Odoo for Furniture Manufacturing business, this blog post will guide you through a brief demo and show you how to feed personalized furniture configurations in your ERP system.

Note: Let’s consider using Odoo CPQ Software as a Desk Configurator for your furniture manufacturing business.

Customers seeking a sleek, modern look might request custom desks with clean lines and various metal finishes.

Office professionals or students in need of a dedicated workspace could benefit from customizable desks with built-in grommets and casters for easy mobility.

Regardless of your customer’s specific needs, let’s explore how Odoo CPQ Software can accommodate their complex configurations.

Explore benefits of Odoo CPQ>>

To simplify the use case, listing down the components with their attributes and values for this configurable desk product:

Desktop Attributes–

• Finish (Values: Black, White, Oak, Maple)
• Size (Values: 42’’ x 27’’, 48’’ x 27’’ (+$80), 60’’ x 27’’ (+$180))

Frame Attributes-

• Frame Type (Values: C Frame, T Frame (+$50)), Frame Color (Black, White)
• Frame Height (Values: Adjustable- Yes (+$20), No)

Grommets (Optional Component) 

• Do you want Grommet Holes? : Yes, No
• Attributes- Grommet Color: (Values: Black, White)
• Attributes- Grommet Type: (Values: Cover (+$10), Storage (+$20), Power (+$30))

Casters (Optional Component) 

• Do you want Casters?: Yes, No
• Attribute- Caster Color: (Values: Black, White)
• Attribute- Caster Type: (Values: Standard (+$10), Heavy Duty (+$15))

Note: Here custom Desk is the main outcome of a product and desktop, frame, grommet, and casters are the configurable components that will help you customize the main product as per your customers’ requirements.

How to use Product Configurator to manage Custom Furniture Requests?

Configure the Product:

Go to the Odoo CPQ Module and select the product you want to configure; in this case, we will select “Standing Desk”.

Let’s suppose, your sales rep has received the below product personalization request from the customer for the “Standing Desk” product:

• “Brown” Desk Top of size “42” X 27””, Frame Type of “T Frame” of color “White” with an adjustable height feature.

• The customer has also requested to add optional components- “Grommet” & “Casters” for the desk.
• The Grommet type as per the requirement should be set to “Storage” type in “White” color.
• For Casters, the customer wants to have the “Heavy Duty” type in “White” color.

Note: You can also set cross-component rules to avoid product configuration not possible for the production team. For example, for standing desk without adjustable frame height can’t be combined with heavy-duty casters.

Accurate Pricing Calculation:

• As you are customizing a product with the Desk Configurator, you and your customer will be able to view the price change dynamically.
• Once the product configuration as above is finalized, you will be able to give a final price for the configured product to your customer.
• Below the final price, you will also be able to verify the customization details and cross-check the same with your customer for transparent quote generation.

Generate Accurate Quotation

• Once you have verified the product configuration and pricing with the customer, proceed to convert the configuration to the final quote.
• Upon clicking on “Confirm and Add to Cart”, the “Send Quotation” button will be enabled.

Manufacturing Order with Bill of Materials

Upon the sales order confirmation, a Manufacturing Order will be created with the selected components for streamlined production process.

There’s much more to the custom furniture configurator. Explore Odoo CPQ in detail>>

Explore the CPQ Software firsthand for your furniture manufacturing business.
Contact us, we’d love to show you a personalized demo.